Overview
Deregulation of the NI energy market in 2009 opened up a brave new world for NIE Energy. Starting with an overhaul of their corporate website, we’ve been powering NIEE’s digital marketing channels since mid-2010.
A most notable effort set in motion was the Big Save. Our search and media teams led the way in a through-the-line, retention-driven campaign, that focused on raising awareness among their customers of the value, savings, and environmental benefits that come from staying with NIEE.
